The process of creating an online ad for trafficking on an adserver can be hard enough without having to deal with creatives that do not follow specific guidelines. Creative Checker was born out of frustration from traffickers and agencies fed up of seeing creatives that were not built to simple guidelines. Creative Checker is as the name suggests a one stop solution for checking digital ads.
Technically this site has been built using Wordpress which powers the CMS and the blog. We have developed a custom Wordpress theme to accommodate the branding which we also created. The actual creative checker application is a custom application built using the Codeigniter framework. This application is still in Beta and version two should include a full user profile management and billing system.
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