Internet Marketing

The Internet is the most powerful medium in this world now because through it, you can reach out to potentially billions of people everywhere, and anytime.

Internet marketing is both a very exciting and necessary function for any serious website owner but it’s not without pitfalls. As a consequence of this industry, by nature, being incredibly fast-moving and constantly changing, there is always a high level of confusion. Especially around fads and over hyped flash in the pan trends that break through only to fade out and disappoint.

Internet marketing the Conduct way

Conduct can prepare a internet strategy that suits your specific needs and business goals. As apart of the solution this may include;

‘Pull’ marketing techniques: methods of getting people to come to your site, where your content and promotional materials are located. This includes:

• search engine optimisation
• online advertising
• online directories and links on other sites
• referrer and reseller programs
• viral marketing

‘Push’ marketing: finding ways of distributing your content and brand more widely, with the eventual outcome of increasing traffic to your web site. This includes:

• targeted email marketing via opt-in email lists
• newsletters and ezines
• industry or general interest mini-sites
• free services and cool stuff
• customer management programs

Typical communication tools

Email Marketing: Email is a great way of reaching your customers. It costs almost nothing to send, it’s direct and, done right, it’s highly effective. What’s more, on an ongoing basis, it’s a great way of reinforcing your brand. We’ll help you create email campaigns that grab people’s attention before they’ve got a chance to hit the delete button.

SMS Marketing: The next best thing to a conversation, SMS marketing lets you communicate one-on-one with your customers. Nobody goes anywhere without their phone any more – which means you can always reach your audience, whether they’re up a mountain or out in the city. Let us show you how easy and affordable an SMS campaign can be.