Clarify a concept, define a strategy, understand the landscape.

Use human-centred design research methods to shape an opportunity.

What to expect:

• Understand your intended audience’s needs and motivation
• Develop your idea into a complete concept
• Test your value proposition with potential users and learn how to prioritise (and incorporate) their feedback

Produce a pitch-ready suite of materials.

What to expect:

• Expert designers will bring tangible definition to your idea by creating visuals
• See your concept brought to life with ‘high fidelity’ user interface (UI) screens
• Prove the value of your concept by collecting insightful user feedback
• Walk away with resources to ‘show’ rather than ‘tell’ your mature concept to attract business support and investment

Design prototypes and test the target experience. Document solution for build.

What to expect:

• Turn your concept into a detailed prototype
• Validate the most important functionality with end users
• Design a MVP that is desirable, fit-for-purpose and easy to use
• Define the solution approach to enable implementation
• Draft package outlining high level implementation costings