Design with purpose
User experience (UX) design is essential to the success of a modern digital product or service. Today, a functional product alone is not enough. Here at Conduct, we’re all about purpose. We describe our solutions as “fit-for-purpose”. It’s about designing to people’s needs. Every interaction is predictable, evidence-based and intentional. Considered user experiences grow from a sound understanding of user motivation and behaviour. When new products discount user research, they risk becoming an amalgamation of new features, rather than useful tools that address a problem.
The path to product success
The best solutions find a happy balance between user desirability, technical feasibility and organisational viability. At its crux, user experience is producing an outcome that resonates with a target audience, aligns with user expectations and meets business objectives. We follow an iterative cycle of prototyping and testing to guide the development of user-centric systems.
Design to deliver value
The role of UX can vary depending on your project. Wherever you are on the user experience journey, we’re here to help. Whether you’re looking to explore an entirely new product, need to pad out a concept or want foster a more user-centred mindset within your organisation, Conduct’s adaptive (and repeatable!) Research, Design and Validation framework can be augmented to meet your needs.
Start a conversation about your users experience with a Melbourne or Sydney based designer.